PHILOSOPHY
We believe in a simple philosophy called (S)miles—finding joy in each and every step toward YOUR goal.
HAMRunning is for anyone with a goal, from finishing your first-ever 5k running faster and further than ever before. We take the guesswork out of the equation and will work with you to create a customized training plan tailored to YOU.
Most importantly, HAMRunning is designed to help each athlete enjoy the journey to the finish line with support, expert knowledge, and someone who can make adjustments to meet the demands of your life and goals. We are a community that supports one another and cheers on one on in running and in life. Our approach fosters forward motion in all aspects—whether you need motivation and accountability, support designing and structuring your training, or race strategy—we are here to help as little or as much as you need.
If 1-in-1 coaching is not for you, we offer customized 5K, 10K, half-marathon, or marathon plans.
HAMRunning offers several coaching/training programs to fit any athlete’s needs. To ensure all runners receive the personalized attention and care they deserve, each coach has a limited number of athletes they work with. When those slots are full, runners will be put on a waiting list until a slot opens up.
Not seeing a plan that works for you? Send us a note! Let’s connect to find a solution that works for you and your goals!
$120/4 weeks • Most popular
1:1 Coaching
$200/4 weeks
Premium 1:1 Coaching
$200 /16-Week Plan • $250 /20-Week Plan
Custom Training Plan
What’s Included
Initial phone consultation and athlete intake analysis (30 minutes)
Personalized training schedule with pace recommendations
Weekly training program modifications based on progress
Weekly email/text/Final Surge communication
Inclusion on the HAMRunning Facebook page
Inclusion on the HAMRunning Strava Page
Fueling and nutrition guidance
Personalized goal race day plan
Post-goal race review call
Strategy session for goal races
+ Add on: Customized strength and mobility exercises: $40/4 weeks
What’s Included
Initial phone consultation and athlete intake analysis (45 minutes)
Personalized training schedule with pace recommendations
Weekly training program modifications based on progress
Unlimited training schedule modifications
Unlimited email/text/Final Surge communication
Daily Workout feedback and review
Inclusion on the HAMRunning Facebook page
Inclusion on the HAMRunning Strava Page
Fueling and nutrition guidance
Customized strength and mobility exercises
Personalized goal race day plan
Post-goal race review call
Strategy session for goal races
Monthly personal 30-minute coaching call
Initial phone consultation and athlete intake analysis (45 minutes)
Personalized training schedule with pace recommendations
Occasional email/Final Surge communication
Personalized goal race day plan email (pdf)
What’s Included
Where our athletes call home
Our online coaching platform allows us to coach athletes from coast to coast.
Check out the map to see where our athletes call home.
Testimonials
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![Woman wearing "Jordan" singlet jumps, clicking her heels together in front of the ocean]()
I have been running marathons and ultramarathons for over 20 years, but the last 2 years of working with Nicole, I have become a stronger, fitter and faster runner. I am running paces faster than I was in my 20’s, and she has brought me to a PR on my 64th marathon! I met Nicole while running a marathon with Kim (her sister.) I started a conversation with them, and that’s how the relationship started! I was taken by how caring they were for each other, and how much respect they had for one another. And how FAST they were, but in the most modest and friendly way! I wanted their energy on my side for my future races. Nicole is attentive to details, reassuring, has a sense of humor, and really creates a training plan that is tailored to each athlete’s individual needs. As a (physical therapist) working mom of 4, Nicole understands how busy life can get and she is willing to modify or give alternative workouts to accommodate the busy times. I very highly recommend coach Nicole!!
Badia, Massachusetts
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![Two woman wearing athletic apparel hold glasses of orange juice in their hands and stand smiling next to one another]()
I'm a 40-something runner who previously ran marathons and half-marathons, but hadn't run for almost 5 years before I met Nicole. Nicole's genuinely infectious enthusiasm for running convinced me to not only start running again, but also to sign up for a half marathon. She took into account what I had going on in my life and planned my training around it in a way that pushed me to improve without risking injury. She provided ongoing support and encouragement. If she didn't see my workouts upload, she would reach out to make sure everything was ok. If I was exhausted, she would adjust the plan to avoid overtraining. I've had coaches before who just cut and paste training plans, and I always ended up with some sort of pain/injury. The level of personalization and care Nicole gives to her athletes is unmatched. Nicole is extremely knowledgeable not only about running, but specifically how to train female athletes to avoid injury at any age. She truly cares and wants you to reach your goals! I felt the strongest I ever have going into my half. I trust Nicole whole-heartedly to train me for any distance—this past fall she got me to the start and finish of my first marathon in 5 years!
Kathy, Utah
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![A baby is asleep in a jogging stroller next to a woman wearing sunglasses and another woman crouching holding on to a dog]()
Working with Kim as a running coach has truly been life changing. She has helped me feel stronger than ever especially after having a baby. And has supported me with kindness and encouragement over the last year. From not being able to run a mile to preparing to run a half marathon, her coaching has helped me reach beyond my goals.
Alice, North Carolina
